WITHIN 4 MONTHS, OVER 30 NEW MEETINGS, 12% INCREASE IN LINKEDIN SSI SCORES AND OVER 40% OF THE SALES TEAM SHARING CONTENT

HOW WAS SUCCESS MEASURED?

 

RESULTS DELIVERED

Copyright © 2016 Sales for Life

Robert Teets
Business Development Manager
“The Sales For Life team was instrumental in helping our sales team get educated on social selling. They were very hands on and their program allowed our team to quickly and easily understand the tools needed to be effective social sellers. Without Sales For Life’s help, this would not have happened.”
 

 

WHAT'S NEXT?
The future for social selling is bright at Intel! By partnering with Sales for Life, there was a quantifiable lift in pipeline and revenue that was attributed to the formalized enablement approach of Sales for Life’s program.
 

 

88%
38+
12%
40%

An 88% certification rate in the program

Over 38+ new meetings booked

12% increase in LinkedIn SSI Score 

31% increase in LinkedIn Network Growth 

 

Over 40% of the sales team sharing content

Program success was evaluated through Sales for Life’s measurement framework, grounded on the Kirkpatrick Evaluation Model, as the industry best-practice.
 
While much of social selling enablement is focused strictly on training, Sales for Life’s model is built around knowledge transfer and application. This is ultimately tied to sales results and ROI. It was through this approach that Sprint was able to correlate actual sales results through application of learning.
 

Intel implemented its Social Selling program with over 150 sales professionals in worldwide Inside Sales Team, and are now looking to further scale with all global Field Sales teams.

Michael Ursini
Manager, Online Sales, Industry Group Sales
“The Sales for Life certification allowed our team to manage and improve their online reputation, identify the social networks that match their potential customers, and provide value by sharing relevant content. This makes us highly effective at delivering more value to our customers.”

 

The goal of the program was to produce a business case that leadership could ultimately use to justify their investment and scale to other geographies and sales teams. Here are some snippets of success that Intel experienced in one of their Inside Sales teams.

Intel is one of the top 20 most recognized brands in the world. That success didn't happen overnight. Although most people may equate Intel to the microprocessor in their computer, that would just be the tip of the iceberg.

Intel fuels innovation for some of the biggest and grandest experiments in society at large. Their mission is that large and transformative in nature.

ABOUT INTEL

 

31%

Prior to collaborating with Sales for Life, Intel had a home-grown and organically built social selling program. The program leaders were on a mission to empower their sales teams around the world to use social and digital tools as a part of their overall sales process.

With Intel as a leading force for technology in the world, they understood that buyers today were becoming more educated on their own without the help of Intel sales people.

Sales for Life was engaged to provide a formalized approach to social selling learning development and training. The process started with the worldwide Inside Sales Team, demonstrating key social selling strategies that would drive behavior change around prospecting, education of buyers, nurturing and more.

So far, all pockets of worldwide Inside Sales have been trained and now Sales for Life is being engaged to train Field Sales teams.

 

TARGET AUDIENCE

 

IS YOUR SALES ORGANIZATION READY FOR THE MODERN BUYER?
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Learn how Sales for Life's solutions can help you transform your organization to serve today’s buyer with digital and social selling.

 

SCHEDULE A CONSULTATION

Create buy-in, measure success and scale digital and social selling across your organization with Sales for Life three levels of implementation:

1) Create organizational awareness. Teach people about the changes happening in B2B sales and marketing with insightful keynotes, and actionable digital and social selling workshops.

2) Build a business case. Understand the state of your organization through tailored assessments and audits. Kickstart digital and social selling, get results and build your case for scale with our robust education and enablement platform.

3) Scale your success. Drive accountability, measurement and scale digital and social selling success with an integrated strategy.

 

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